Post by account_disabled on Mar 6, 2024 2:38:06 GMT -5
If you’re a brand or agency that has case studies of how you’ve reached Gen X using social technologies, I want to know. Email me at jowyang at Pics from the event, at a converted industrial complex westergasfabriek “Western Gas Factory”, extremely hip venue. This by no means represents all brands, but just some brands, perhaps those that are a bit more sophisticated. Last Friday I had a conversation with a manufacturing firm that had some relativily sophisticated questions about how they will prepare their plan around Twitter. This was a nice break from the “why does Twitter matter” questions I usually get, as they were thinking through a plan.
Here’s some of the excellent Indonesia Telegram Number Data questions this organization, and a handful of others brands are starting to ask: Should we create multiple accounts for different divisions? How should we name them? How should the content be different? Is it ok to just tweet out news on our main corporate account? Or should we be conversational? How do we get our corporate reps (sales, product teams) to use this tool, and be conversational? Should we follow folks? If so, what’s the protocol? Should we only follow folks that follow us? We don’t want to appear like ‘big brother’ What are the tools to use to manage multiple authors/tweeters? How can we find other examples of B2B twitter examples? How should we brand our Twitter backgrounds images? Ok, that was more than 8, but I grouped them into related questions.
It was refreshing to hear this much thought being put into their conversational efforts, this was actually a manufacturing firm, not a high tech company and certainly not a young startup out of southpark in SF. In general, the level of interest has gone up about Twitter since late Q4 2008 from my clients, and recently, we’ve been getting more questions about the topic. What questions are you hearing from brands that are approacing Twitter? I gauge the level of sophitication of a brand by which of these five questions they’re trying to answer, just change out ‘social media’ to ‘twitter’ to gauge.
Here’s some of the excellent Indonesia Telegram Number Data questions this organization, and a handful of others brands are starting to ask: Should we create multiple accounts for different divisions? How should we name them? How should the content be different? Is it ok to just tweet out news on our main corporate account? Or should we be conversational? How do we get our corporate reps (sales, product teams) to use this tool, and be conversational? Should we follow folks? If so, what’s the protocol? Should we only follow folks that follow us? We don’t want to appear like ‘big brother’ What are the tools to use to manage multiple authors/tweeters? How can we find other examples of B2B twitter examples? How should we brand our Twitter backgrounds images? Ok, that was more than 8, but I grouped them into related questions.
It was refreshing to hear this much thought being put into their conversational efforts, this was actually a manufacturing firm, not a high tech company and certainly not a young startup out of southpark in SF. In general, the level of interest has gone up about Twitter since late Q4 2008 from my clients, and recently, we’ve been getting more questions about the topic. What questions are you hearing from brands that are approacing Twitter? I gauge the level of sophitication of a brand by which of these five questions they’re trying to answer, just change out ‘social media’ to ‘twitter’ to gauge.